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A/B Testing software
Andreea Filip

A/B Testing optimization best practices

Through A/B optimization you can test in real time the effects of a design or content change on conversion rates. By using this technique you can propose to visitor two slightly different versions of a webpage and see which one converts better. A/B optimization is a great tool for those who understand that in online …

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Online marketing KPI's hierarchy
Andreea Filip

Maslow pyramid for online marketing KPIs

While we certainly cannot say that there are some KPIs that any business should follow regardless it’s profile or history, we can say that there are types of KPIs that any business would want to monitor in a certain moment in time. Businesses grow organically and their objectives and goals need to be assessed periodically. …

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Omniconvert @ startuprally
Valentin Radu

Omniconvert is going throughout Europe

Hey, guys, how’s it going? Hope you’re really enjoying Omniconvert and doing some swell job optimizing your conversion rate with our tool. Because we like travel, we like Berlin and we would like to accelerate the success of every conversion optimizer in the world, we’ve applied and got accepted at Startup Rally. We promise to …

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online conversions
Andreea Filip

10 tips to grow your conversion rate

On a global market as big as the internet, competition is tough and customers are hard to keep on a site if you don’t know how to get their attention. There’s a long distance between searching for a product, reading about it, and actually buying it. But if you know your customers and you optimize …

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