If you are an online marketer passionate about growth and about getting the best results for your clients, then SEO and CRO are two major pieces of your toolbox.
Just to make sure we’re all on the same page about what these terms mean, let’s see what the wiki definitions are.
“Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in a web search engine’s unpaid results—often referred to as “natural”, “organic”, or “earned” results.
In general, the earlier (or higher ranked on the search results page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine’s users; these visitors can then be converted into customers.”- source
“In internet marketing, conversion optimization, or conversion rate optimization (CRO) is a system for increasing the percentage of visitors to a website that convert into customers, or more generally, take any desired action on a web page.” source
Of course, you can find a ton of free info on the Internet, but if you want to know the ins and outs of both SEO and CRO and how to best use them together, you have to turn to the experts who have years of experience.
We’re so excited to offer you a free live webinar in which you have the chance to learn from and ask questions to top experts in SEO and CRO, Rand Fishkin and Valentin Radu.
Rand Fishkin goes by the ludicrous title, Wizard of Moz. He’s founder and former CEO of SEO software startup Moz, host of Whiteboard Friday, co-author of a pair of books on SEO, co-founder of Inbound.org. He co-authored the “Art of SEO” from O’Reilly Media and was named on the 40 Under 40 List and 30 Best Young Tech Entrepreneurs Under 30.
Valentin Radu is a serial entrepreneur and visionary involved in tech and digital marketing for the past 14 years. He is the founder and CEO of Omniconvert, the world’s first democratic conversion rate optimization software. With Omniconvert’s easy to use A/B testing, surveys, and real-time AI personalization you can create custom tailored experiences that turn your visitors into customers.
On May 31st, 2017 Valentin Radu and Rand Fishkin will get together for a 1h webinar where they’ll share their experience on how to use SEO and CRO together. By the end of the webinar, you should be able to take at least one thing that you can apply to your business right away.
Here’s what you’ll discover during the webinar:
-How CRO is affecting SEO
-Effective CRO and SEO techniques you can apply on your website
-Real examples and relevant case studies you can learn from
Wednesday- May 31st, 2017
11 am CTD
9 am PDT
7 pm EEST
Both Rand and Valentin have incredibly busy schedules so this is a rare opportunity to see them live.
Reserve your spot and save the date in your calendar to make sure you’ll be there May 31st.