How Customer Support Can Get You More Online Sales

Every successful conversion involves some kind of “support.” More often, the support happens at the back-end. People don’t get to see it, but they see the product. Which makes the website an invisible selling machine. When you’re marketing online, your ultimate goal is to get more sales and increase revenue. But, is there something you’re …

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The 5 Fantastics of Qualitative Research (Who Will Help You Boost Conversions)

It seems that “77% of business decision makers consider big data a priority” according to a research on 500 marketers   As marketers, we gravitate heavily towards quantitative data. We’re constantly knee deep in Google Analytics reports, traffic numbers, conversion rates, and a lot more… And for good reason, quantitative data paves the way for measurement, analysis, comparison – …

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Using Google Analytics to Optimize Your Website for Conversions

Big or small, companies turned to digital. Their biggest challenge? Tracking and reporting data! You can not have one without another. You need to track the events on your website and also see the impact of your marketing on the website’s performance. Otherwise, you won’t be able to know where the big fish is and …

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How To Increase Your Data Base With Surveys

Surveys play a huge part in the research phase of the conversion rate optimization process. They help marketers gather all the qualitative information they need about customers in order to personalize their onsite and offline experience. One great functionality of surveys is that they represent an instrument to collect qualified leads for your business and …

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5 Tips To Increase The Response Rate for Your Omniconvert Surveys

Data-driven decisions regarding the copywriting, design and communication are today’s pillars of modern marketing. No matter how excited you get about an idea, you need to evaluate its potential and then test it on your website. Everyone knows that’s a fact, even if they don’t say it out loud yet. Any attempt to improve a …

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4 Hacks To Collect Leads With Surveys

We do not work with leads only in business. Every day of our lives is challenging us to meet new people who could help us grow. Their simple presence, smile, advice or personality can have a big impact on our behavior. Even though we don’t see it, a continuous and mutual exchange is shaping the …

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What Google Analytics is hiding from you

Google Analytics is probably the most popular web analytics software worldwide. It gives relevant information that helps marketers and entrepreneurs develop conversion rate optimization strategies. Besides this, it’s a free tool. Google Analytics has great features that you might not know about because there’s a bit of learning to do before starting to play with …

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How to get more leads using segmented surveys

Segmented surveys can be the answer when it comes to getting more qualified leads for your business. Every company has to know it’s audience, with all its characteristics, problems and concerns in order to address the right message at the right time, according to the sales funnel stage your visitors are in.   Sometimes, you …

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