Live webinar with Rand Fishkin and Valentin Radu

If you are an online marketer passionate about growth and about getting the best results for your clients, then SEO and CRO are two major pieces of your toolbox. Just to make sure we’re all on the same page about what these terms mean, let’s see what the wiki definitions are. “Search engine optimization (SEO) is …

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Live critique webinar for eCommerce websites

Let’s face it: almost all of us (especially when we are still in our youth) are blind to our little weird habits that might annoy the hell out of our colleagues, friends or family. And unless a good Samaritan has the courage to gently tell us, we continue to stumble in the dark and wonder …

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3 Main Reasons for Cart Abandonment and How to Treat Them

For every eCommerce marketer, cart abandonment is one of the most painful areas. But before finding the right cure, let’s get clear on what Cart Abandonment Rate (CAR) is and how to calculate it. CAR is an indicator that reveals the number of visitors who had the intention to complete the purchase but ended up by …

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Need a strategic approach for your eCommerce? Use the Growth Matrix

Do you ever feel like John Travolta here when thinking about your Ecommerce growth strategy?  via giphy Maybe you have been trying to implement every new marketing hack that you heard about and felt like something’s missing. It’s a common trend among marketers, and especially in Ecommerce, to be chasing the “silver bullet”. The one that will …

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More sales with the same traffic?

GIF source Sometimes jumping in the swimming pool is a great idea. But other times, like when the water is frozen, this is a terrible idea. And it hurts. Most marketers know they need more traffic and they keep pumping money in it. But, from a certain point forward, this tactic is just as useless …

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